AWeber Opt-In From Split Test
Does New AWeber Opt-In Boost Email Newsletter Sign-Ups?
I recently tested Aweber’s lightbox opt-in form vs a pop over hover and an in-line form on one of my web sites. Here are the results…
As you can see, on this page the lightbox optin converts about 16% of visitors into subscribers–72% more than a traditional hove pop over and a whopping 731% more than the in line form! To be fair, the in line form was “below the fold” on the page but still…
I had been running the in line form and now I can expect about 7 times the number of susbscribers to sign up. That’s quite a boost for my business since about half of the purchases from this site come from people on the email list.
Conversion Commando
1 response so far ↓
1 Isometric Exercise // May 20, 2008 at 4:06 am
Hi,
I ran a split test as well on my web page. I tested a standard pop over (hover ad) vs the light box. Much to my amazement the old pop over produced results that were 203.67% better. So I do suggest you test. I was sold on the light box and believe I ran the split test over 2387 page visits to make sure they were accurate.
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